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Posted by on Feb 16, 2017 in Automotive |

Why automotive industry needs virtualization?

Why automotive industry needs virtualization?

The automotive Infotainment Industry has evolved from having standalone systems for various functions like infotainment, telematics, and diagnostics to more integrated systems with connectivity being the key. We have seen silos being broken and systems being more interdependent and inter-connected, resulting in real-time, on demand services like Spotify and Connected Diagnostics among others. The auto industry is at an inflection point and the key for success is going to be how Auto industry address the growing demand for connectivity, convenience and convergence (3Cs) i.e. connectivity of a smart device, convergence of a high end Cockpit and convenience/comfort of a luxury car. The consumer industry has seen rapid innovation with short product life cycles ranging from 6 to 18 months. Consumer devices like Mobile phone, iPad have become feature rich with intuitive user experiences. The consumer who has experienced these devices is expecting the same experience in automotive cockpit. Traditionally there has been one ECU per function in a car. Due to the demand of more features, OEMs have integrated...

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Posted by on Apr 19, 2016 in Automotive, Smart Devices, Wireless |

Automotive: Native applications vs Web applications

Automotive: Native applications vs Web applications

There seems to be a trend of automotive products such as IVI Systems and Instrument Cluster among others that are using web based applications for all purposes such as media playback, vehicle information, etc. The other option for these applications is native application. So the question we must ask: Which one is better – Web based or native? With Web based applications, car infotainment system, instrument cluster OEMs will be able to reuse applications across all their products. This is very important because OEMs will have products based on multiple operating systems – QNX, ITRON, Android, Linux. OEMs will prefer to reuse from the perspective of cost saving, time-to-market and consistent UX. Are web technologies ready to cater to automotive needs? Though web technologies are standardized and easily to use, automotive related extensions have to be included and standardized. I have outlined the related features that have to be included in web technology components such as web-kit for automotive platform: Vehicle information such as navigation, speed, gear, head light,...

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