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Posted by on May 16, 2013 in Smart Device and Wearables, Smart Devices, Telecom, Wireless | 0 comments

Battle between OTT players and the telcos!

Battle between OTT players and the telcos!

How many of us send SMS nowadays? Those who have Smartphones can download myriad of applications (i.e. Whats App, Hike, Skype, ..) from the respective appstores  through which one can send messages to buddies, using the data connection. These applications and services are provided by Over The Top (OTT) players and are complete substitutes to SMSs that go through the mobile networks of the telcos. Until recently, telcos did not bother much about the OTT players. However, today, the data connectivity being provided by the telcos itself is a cause for worry as these messaging services completely by pass telcos’ billing systems (except for the few Kbytes of monetization) and yield tremendous value to the end user. However, there is a glitch! You need to subscribe to the application platform (i.e. facebook, Skype) and most of them do primitive messaging and are not amenable for services such as video calling, conferencing,.. Even if they are, the quality is often bad due to poor network connectivity! First, regarding the application...

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